Skip to main content

FDA withdraws draft guidance on CBD enforcement policy

salazar

For the CBD industry, a new administration is bringing with it a regulatory setback. The Food and Drug Administration has withdrawn its draft guidance on cannabidiol enforcement policy, in-line with a directive from the Office of Management and Budget instituting a regulatory freeze as a review of new and pending rules is undertaken. 

The Council for Responsible Nutrition’s president and CEO, Steve Mister, weighed in on the “unexpected action” that the industry sees as drawing out an already protracted regulation process, noting that it presents an opportunity to underscore the importance of a legal pathway for CBD in dietary supplements. 

“CRN is reminded that we have new FDA staff to interact with and to make the case yet again why swift action from the agency is so critical to establish a legal pathway for CBD in dietary supplements,” Mister said. “We look forward to working with the new Congress and new leadership at FDA to address their concerns and promote the interests of both consumers and our members to create a well-regulated, robust and vibrant supplement marketplace for CBD.”

Most Popular Content

Top 3 Factoids for Your Next BevAlc Strategy Meeting

From "zebra striping" to return on ingestion (ROI), the definition of an adult beverage is fracturing. Here are the three data points to know in 2026.
alcohol consumer insights

Kroger Enables SKU-Level Measurement for YouTube Ads Through DV360 Collaboration

Here's why brands will better understand how their YouTube campaigns directly impact sales at the retailer.
KPM has partnered with the IAB since 2021.

P-O-P Showcase: Best-in-Class Displays

Our latest display gallery presents a sampling of eye-catching and effective activations — for Skrewball, Moen, Pura, Billie and other brands.
Starlink

Retail Media Networks Face Consolidation as Marketers Demand Performance Proof

New research highlights a shift toward high-efficiency channels and a cautious approach to AI investments amid economic uncertainty.
shutterstock

Hershey Shows Up for NCAA Tournament with Basketball-Inspired Treats

Candy company grabs fans’ attention through extended partnership with Shaquille O’Neal and the Shaq-a-licious gummies brand.
Shaq A Licious
X
This ad will auto-close in 10 seconds