Skip to main content

Cloud Water gives CBD some sparkle

a man smiling for the camera

Great taste and 25 mg of CBD in each bottle?

That is what officials at Cloud Water Brands said their four SKUs of sparkling water offer consumers and why the product line is different from almost every other beverage in the marketplace. 

The Cloud Water line features such flavors as Aztec chocolate and strawberry; blackberry, lemon and rosemary; blood orange and coconut; and grapefruit, mint and basil. Products are priced at $78 for a 12-pack and around $7 for an individual 12-oz. container. 

“Our taste profile is pretty unique,” said Alexandra Galindez, chief marketing officer of the New York-based company. “Our products have a great taste profile and are lightly sweetened with raw honey.  We are a premium brand in terms of ingredients and packaging. We are definitely taking the high road with this product and consumers will taste the difference.”

Marc Siden, co-founder and CEO of the company, said: “There is a large demand for CBD products in the beverage category. We don’t make any claims, but we have a great following of consumers who enjoy the beverage and feel that the CBD in it is helping them.”

Most Popular Content

Institute Events

Mark your calendar for Path to Purchase Institute events in 2026.
logo

Rachel Bennington's Excellence Grounded in Meeting the Needs of Partners at Retail

Formerly at New Engen and now with Inmar Intelligence, she was named "Executive of the Year" in November as part of P2PI's Women of Excellence program.
Bennington WEX

2026 Shopper Marketing Predictions: What’s Shaping the Next Era of Commerce

P2PI asked industry leaders across retail media, data, AI, creative and CTV to share which trends and strategies will drive shopper engagement and commerce in 2026.
2026 shopper marketing predictions

2025 OmniShopper Awards: In-Store Marketing

Six campaigns won OmniShopper Awards in four "In-Store Marketing" categories.
Coors Light

2025 OmniShopper Awards Winners

Mondelez, Molson Coors, Colgate-Palmolive and Avocados From Mexico are among this year's winners for standout activations driving shopper impact.
2025 omnishopper awards
X
This ad will auto-close in 10 seconds