Skip to main content

BioFit 360 launches new brand InnerG

salazar

Industrial hemp CBD manufacturer BioFit 360 is diversifying its offerings with a new brand meant to offer tasty, quality products in eco-friendly packaging. InnerG, from the Los Angeles-based company, includes mint chocolate and orangesicle CBD drops, gummies and soothing muscle cream — all of which are vegan. 

"With school schedules beginning in a variety of formats including online, hybrid, and in-person, we're introducing a new and exciting alternative to help reduce stress and anxiety," said Heather Hughes, BioFit 360 president. "Our delicious CBD oil drops can help students and professionals manage the chaos in a natural, plant-based way."

InnerG has debuted with giveaways and special offers being awarded through its Instagram (@InnerGcbd) and its website. The brand also has tapped pro surfer Dylan Graves and other motocross and Olympic athletes as brand ambassadors. 

 "I explained to [InnerG] that I didn't want another sticker on my board, I wanted to collaborate with friends," he said. "That's what it's all about, on top of reaping the benefits of CBD."

As an introductory offer, InnerG drops currently are 50% off. 

Most Popular Content

Meet the 2026 Retail Media Award Winners

Learn about 30 marketers who are shaping the evolution of retail media and advancing connected commerce across the path to purchase.
RMA 2026

In-Store Experience: The Solution to Retail Media's Growth Problem

Freeosk's Dilini Fernando explains how experiential platforms can create demand and value for shoppers.
Dilini Fernando of Freeosk

How PepsiCo Used Walmart's Data to Rethink Launch Playbook

Executives from both companies detailed how the beverage giant worked with Walmart Connect to pivot from a digital "drop" to a national media strategy.
PepsiCo

VIDEO CASE STUDY: How Haleon Won Game Day at Walmart

The brand along with its agency partner share the details behind their award-winning, full-funnel campaign.
Haleon 'Defense Codes' program at Walmart

P2PI Announces 2026 Retail Media Award Winners

Through our fourth annual program, we're proud to reveal the top 30 commerce marketers pioneering retail media.
retail media awards 2026
X
This ad will auto-close in 10 seconds